Twitter Trumps Sony
Sony, Sony, Sony…you really love leap years, don’t you?
Sony just recently got the joyful experience of being trumped by their own customers. It says wonders about a company when your customers provide better tech support than you do, n’est pas?
Recently, Sony’s PS3 (the fat models, only; the slims were strangely immune) got itself into a whole heap of hurtin’ after it apparently decided that 2010 was a leap year. Doesn’t sound like much of a big deal, right? The date was off, no biggie, no? Ever hear of Y2K? Dates are rather important to networked computer systems, in the case of the PS3s, it wiped out much of the information on the PS3s with the devastating effectiveness of a coordinated Cylon attack. Anyone who turned on their PS3s at that point got many of their trophies erased and had limited functionality on other data, games and media files.
But what’s interesting about this is that when this problem reared its ugly head, Sony was slow to react, but the users themselves were not. People took to Twitter and gaming forums like NeoGAF to figure out what was screwing with their systems and how to stop it. Before the day was done, a user created and posted a detailed FAQ about the problem. Precisely the kind of thing Sony should have been on top of.
Eventually the problem seemed to have fixed itself, though now I ask, who will fix Sony?